But before we bag into giving you these steps let's briefly explain what a teamwork means and its benefits.
What Is a Team? How Does Teamwork Work?
A team (business team or a work team) is a group of people with complementary skills who work together to achieve a specific goal. In the case of Motorola’s RAZR team and Apple Inc., the specific goal was to develop (and ultimately bring to market) an ultrathin cell phone that would help restore the luster to Motorola’s tarnished image.It wasn’t supposed to set sales records, and sales in the fourth quarter of 2004, though promising, were in fact fairly modest. Back in September, however, a new executive named Ron Garriques had taken over Motorola’s cell phone division; one of his first decisions was to raise the bar for RAZR. Disregarding a 2005 budget that called for sales of two million units, Garrigues pushed expected sales for the RAZR up to twenty million.
The RAZR topped that target, shipped ten million in the first quarter of 2006, and hit the fifty-million mark at midyear. Talking on a RAZR, declared hip-hop star Sean “P. Diddy” Combs, “is like driving a Mercedes versus a regular ol’ ride.
The Team and the Organization
Why Organizations Build Teams
Self-Managing Teams
Each team has a designated leader and its own performance targets. (Team leaders also belong to a store team, and store-team leaders belong to a regional team.)
To do its job, every team has access to the kind of information—including sales and even salary figures—that most companies reserve for traditional managers.
Let's have a look at this, for example, self-managing teams are often allowed to schedule assignments, but they are rarely allowed to fire coworkers.
Why is it good to work in a team?
Factors in Effective Teamwork
Members trust one another
Members become boosters
Group Cohesiveness
Groupthink
Such tendencies may also encourage a phenomenon known as groupthink—the tendency to conform to group pressure in making decisions while failing to think critically or to consider outside influences.
Let’s take a quick look at three other obstacles to success in introducing teams into an organization:
Unwillingness to cooperate:
Failure to cooperate can occur when members don’t or won’t commit to a common goal or set of activities. What if, for example, half the members of a product-development team want to create a brand-new product and half want to improve an existing product? The entire team may get stuck on this point of contention for weeks or even months. Lack of cooperation between teams can also be problematic to an organization.Lack of managerial support:
Every team requires organizational resources to achieve its goals, and if management isn’t willing to commit the needed resources— say, funding or key personnel—a team will probably fall short of those goals.Life is all about group work, whether we like it or not. And school, in many ways, prepares us for life, including working with others.
A survey of Fortune 1000 companies reveals that 79 percent use self-managing teams and 91 percent use other forms of employee work groups.
What Skills Does the Team Need?
In fact, we usually hear about such teams simply because they’re newsworthy—exceptions to the rule.
What Roles Do Team Members Play?
What exactly are those roles?
We can thus divide teamwork roles into two categories, depending on which of these two challenges each role addresses. These two categories (task-facilitating roles and relationship-building roles) are summarized here:
Every member of the team should know how to recognize blocking behavior. If teams don’t confront dysfunctional members, they can destroy morale, hamper consensus building, create conflict, and hinder progress.

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